Flip.to booth graphics for appearance at the HITEC 2016 Conference
Work to create a custom 19.5' wide X 8' high graphic for the Flip.to booth that was in line with our Head of Marketing's vision.
In addition to working under a tight deadline to get this graphic (and any associated printed collateral) to the printer's on time, I also had to put together the autoplaying slideshow which was integral to the booth presentation.
[Print] Chamillion Marketing Sell-Sheet
Updating the look and feel of Multimedia Games' slot game specification sheets / sell sheets
Multimedia Games' marketing department was looking to transition from word processed specification sheets to something more professional. It was requested that the new design look cleaner,easy-to-read, and more streamlined.
These marketing materials provided detail gameplay information that would help the sales department effectively sell newly released slot machine game titles to Casino Operators. During convention appearances, these sheets were also used a promotional handouts to entice customers to check out the new game title.
Front page of marketing sell-sheet for Multimedia Games' slot game, Chamillion
Back page of marketing sell-sheet for Multimedia Games' slot game, Chamillion
[Print] Parking Wars 2
Non-traditional promotion for A&E's Parking Wars 2 Facebook game during the 2011 Electronics Entertainment Expo (E3)
The game publisher for A&E's Parking Wars 2 Facebook game, Majesco Entertainment, wanted to do a non-traditional promotion at the 2011 Electronics Entertainment Expo (E3). Instead of handing out these "tickets" to the expo attendees at the booth, these would instead be placed on attendees' parked vehicles out in the parking lot.
Front and back views of A&E's Parking Wars 2 promotional E3 "parking ticket"
[Packaging] SOL Cosmetics
Designing an eco-conscious cosmetic line from Brazil
Student project to create a brand name, logo, and packaging of a line of high-end, eco-friendly beauty products from Brazil. Requirements include using plant-based inks and substrate materials indigenous to Brazil (coated eucalyptus stock was chosen). Each package must come with a carton and protective sleeve.
Target consumer: Professional women with college degrees, 22-45 years, earning $90-250K/yr.
High-end packaging for SOL Cosmetics' Powder, Compact, and Lipstick (cartons and sleeve)
SOL Powder packaging (sleeve and carton) detail
SOL Compact packaging detail
SOL Lipstick packaging detail
[Packaging] Kleenex Tissues
Designing a child-friendly Kleenex box pattern
Student project to create a more whimsical, child-friendly Kleenex box design that will be sold in a mass-market environment. Particular attention was paid to how the boxes would display when lined up or stacked on multiple store shelves; the four different character panels provide for endless eyecatching combinations.
Target consumer: Specifically targeted towards young mothers with children.
Overall view of how each Kleenex sock monkey panel seamlessly blends into the next